Early bird
tickets
available now!
Panatta Sport Srl
Panatta Sport Srl
Panatta Sport Srl
Follow Health Club Management on Twitter Like Health Club Management on Facebook Join the discussion with Health Club Management on LinkedIn
FITNESS, HEALTH, WELLNESS

promotion: Panatta Srl

Discover Panatta's Super Rowing Machine - a dynamic new training solution

11 Oct 2023
/ Panatta
Panatta’s Super Rowing Machine is a precision-made machine designed for training back muscles in a range of motions.

The equipment accomodates the horizontal pulling movement of the upper limbs in a sitting position. This convergent guided trajectory effectively and evenly activates both the adductor muscles of the shoulder blades (trapezius and rhomboids) and the elbows flexors (brachialis and brachioradialis).

Compared to similar horizontal pull exercises performed with free weights or with cable machines, the Super Rowing Machine has a major advantage due to its lever system. This creates a physiological load curve in line with the strength curve developed by the target muscles.

Thanks to this set up, muscle contraction remains high and constant throughout the range of motion, maximising the effectiveness of the exercise.

The independent levers also work in a mono or bilateral way, while the multiple grips allow user to vary their working angles and therefore the stimulation of the muscle areas involved.

The grips include:

Prone, with medium/wide grip

This allows for a movement that is an almost pure abduction on a plane close to the transverse one, with the elbows nearly orthogonal to the torso. Meanwhile, the muscular work focuses on the upper back with the specific intervention of rhomboids, middle trapezium and posterior deltoids. The prone grip limits the intervention of elbow flexors (brachial biceps).

Neutral, with tight grip

This grip enables a movement which moves on a plane close to the sagittal one and becomes an almost pure extension, which increases the involvement of the great dorsal and large round. The neutral grip also allows the brachial biceps to express greater strength, for a balanced activation between the adductor and flexor muscles.

Semi-supine, with wide grip

This grip enables users to execute a movement that is still an almost pure extension on the plane close to sagittal. The semi-supine grip however places the brachial bicep in the optimal condition to express strength.

Due to adding thoracic support, Panatta has eliminated the tension of the lumbar area, while the easily moveable levers start – independent on both sides – allow for easy initial positioning on the machine with the correct setting of the joints.

Thanks to all these pros, the Super Rowing Machine combines maximum muscle efficiency with minimum joint risk.

/ Panatta
More press releases and updates from Panatta Srl :
The passion for fitness and bodybuilding reached new heights at the Panatta stands during RiminiWellness (30 May – 2 June 20204) – the largest fitness event in Italy – which this year exceeded the 100,000 visitor mark.
Phil Heath, professional athlete, bodybuilder and 7x Mr. Olympia, has fielded a lot of questions about bodybuilding without machines. Should bodybuilders be limited to just free weights? Why?
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry events around the globe.
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the biceps brachii and brachialis.
The Alternate Curling Machine by Panatta is a specialist piece of equipment designed for training the elbow’s flexor muscles, including the brachial, the brachial bicep and the brachioradialis.
Panatta Srl
Tel: +39 0733611824
Address: Via Madonna della Fonte 3/c , 62021 Apiro (MC), Marche , Italy
Edoardo Panatta, vice president
Latest News
In a bid to get girls more active, Nuffield Health has launched a campaign, Move ...
Latest News
Sport for Confidence CIC has received a national award for its pioneering work hardwiring occupational ...
Latest News
Mindbody, has launched a specialist insurance programme for its customers which is being delivered through ...
Latest News
After introducing Xponential’s reformer Pilates concept, Club Pilates, to Germany last year, Matin Seibold's LifeFit ...
Latest News
Rugby legend, Jonny Wilkinson has been announced as a keynote speaker for the HCM Summit ...
Latest News
As United Fitness Brands gears up to launch its fifth Reformcore location at Battersea Power ...
Latest News
The Gym Group has built on the positive momentum of 2023, with a strong half-year ...
Latest News
The way fat stores are metabolised during exercise is different in males and females, according ...
HCM promotional features
Sponsored
Symbio ultra-premium cardio equipment from Life Fitness raises the bar for design and performance
HCM promotional features
Sponsored
Sustainability in the fitness industry is coming on in leaps and bounds as more operators refurbish their gym equipment to save money and the planet
HCM promotional features
Sponsored
At the heart of the Sydney Swans new headquarters in Australia is an elite player-focused training facility by strength equipment specialist BLK BOX
HCM promotional features
Sponsored
We all know we need to stand more. Now an exciting new partnership between Physical and Teca Fitness expands this thinking into UK gyms and beyond
HCM promotional features
Sponsored
A major refurbishment of Sport Ireland Fitness by Technogym has created a world-class public gym at the home of Irish sport
HCM promotional features
Sponsored
Coaching workshops from Keith Smith and Adam Daniel have been designed to empower your team and transform your service
HCM promotional features
Sponsored
Operators, prepare to revolutionise the way members connect with personal trainers in your club, with the ground-breaking Brawn platform.
HCM promotional features
Sponsored
Epassi, a provider of workplace wellness benefits, is creating a fitter and more productive workforce, one membership at a time 
HCM promotional features
Sponsored
D2F had updated its brand styling to keep pace with business growth. MD, John Lofting and operations director, Matt Aynsley, explain the rationale
HCM promotional features
HCM magazine
From payments to virtual classes, software integrations can take your operation to the next level. Providers tell us about their most in-demand offerings
HCM magazine
Immediate rewards can motivate people to exercise more, according to new research, reports Kath Hudson
HCM magazine
As more trans women, trans men and non-binary people join health clubs, it’s time to work out a system where everyone feels included, protected and safe in the locker room. Kath Hudson reports
HCM magazine
HCM People

Mark Tweedie

Associate, Miova
I’d love to see a national wellness service working hand in glove with NHS primary care
HCM magazine
HCM People

Mariah Rooney

Founder, Trauma Informed Weight Lifting
When people experience early life trauma it impacts their bodies and nervous systems. I became curious about how lifting weights could help them have the experience of strength
Featured supplier news
Featured supplier news: Altrafit introduces custom functional fitness equipment at Third Space
Altrafit has taken further steps to cement its reputation as a provider of high-quality, affordable functional fitness equipment that is built to last with the development and introduction of a new functional fitness keg for luxury gym operator, Third Space.
Company profile
Company profile: Panatta Srl
Panatta's mission is to create machines that are aesthetically pleasing, functional and competitive in price ...
Supplier Showcases
Supplier showcase - Safe Space: Delivering the vision
Supplier Showcases
Supplier showcase - Jon Williams
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
Panatta Sport Srl press release: Discover Panatta's Super Rowing Machine - a dynamic new training solution
Panatta’s Super Rowing Machine is a precision-made machine designed for training back muscles in a range of motions.
Directory
Lockers
Fitlockers: Lockers
Snowroom
TechnoAlpin SpA: Snowroom
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Cryotherapy
Art of Cryo: Cryotherapy
Spa software
SpaBooker: Spa software
salt therapy products
Saltability: salt therapy products
Property & Tenders
Chiswick, Gillingham, York and Nottingham
Savills
Property & Tenders
Cleveland Lakes, Wiltshire and Gloucestershire
Cotswold Lakes Trust
Property & Tenders
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
20-22 Sep 2024
Locations worldwide,
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
09-13 Oct 2024
Soneva Fushi, Maldives
Diary dates
10 Oct 2024
QEII Conference Centre, London,
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
04-06 Feb 2025
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
11-13 Feb 2025
Fairmont Riyadh , Saudi Arabia
Diary dates
10-13 Apr 2025
Exhibition Centre , Cologne, Germany
Diary dates
07-07 Jun 2025
Worldwide, Various,
Diary dates
28-31 Oct 2025
Koelnmesse, Cologne, Germany
Diary dates

promotion: Panatta Srl

Discover Panatta's Super Rowing Machine - a dynamic new training solution

11 Oct 2023
/ Panatta
Panatta’s Super Rowing Machine is a precision-made machine designed for training back muscles in a range of motions.

The equipment accomodates the horizontal pulling movement of the upper limbs in a sitting position. This convergent guided trajectory effectively and evenly activates both the adductor muscles of the shoulder blades (trapezius and rhomboids) and the elbows flexors (brachialis and brachioradialis).

Compared to similar horizontal pull exercises performed with free weights or with cable machines, the Super Rowing Machine has a major advantage due to its lever system. This creates a physiological load curve in line with the strength curve developed by the target muscles.

Thanks to this set up, muscle contraction remains high and constant throughout the range of motion, maximising the effectiveness of the exercise.

The independent levers also work in a mono or bilateral way, while the multiple grips allow user to vary their working angles and therefore the stimulation of the muscle areas involved.

The grips include:

Prone, with medium/wide grip

This allows for a movement that is an almost pure abduction on a plane close to the transverse one, with the elbows nearly orthogonal to the torso. Meanwhile, the muscular work focuses on the upper back with the specific intervention of rhomboids, middle trapezium and posterior deltoids. The prone grip limits the intervention of elbow flexors (brachial biceps).

Neutral, with tight grip

This grip enables a movement which moves on a plane close to the sagittal one and becomes an almost pure extension, which increases the involvement of the great dorsal and large round. The neutral grip also allows the brachial biceps to express greater strength, for a balanced activation between the adductor and flexor muscles.

Semi-supine, with wide grip

This grip enables users to execute a movement that is still an almost pure extension on the plane close to sagittal. The semi-supine grip however places the brachial bicep in the optimal condition to express strength.

Due to adding thoracic support, Panatta has eliminated the tension of the lumbar area, while the easily moveable levers start – independent on both sides – allow for easy initial positioning on the machine with the correct setting of the joints.

Thanks to all these pros, the Super Rowing Machine combines maximum muscle efficiency with minimum joint risk.

/ Panatta
More press releases and updates from Panatta Srl :
The passion for fitness and bodybuilding reached new heights at the Panatta stands during RiminiWellness (30 May – 2 June 20204) – the largest fitness event in Italy – which this year exceeded the 100,000 visitor mark.
Phil Heath, professional athlete, bodybuilder and 7x Mr. Olympia, has fielded a lot of questions about bodybuilding without machines. Should bodybuilders be limited to just free weights? Why?
Panatta will consolidate its global presence throughout 2024 by attending a host of major industry events around the globe.
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles; the biceps brachii and brachialis.
The Alternate Curling Machine by Panatta is a specialist piece of equipment designed for training the elbow’s flexor muscles, including the brachial, the brachial bicep and the brachioradialis.
Panatta Srl
Tel: +39 0733611824
Address: Via Madonna della Fonte 3/c , 62021 Apiro (MC), Marche , Italy
Edoardo Panatta, vice president
Panatta Srl  video gallery:
Key personnel
Edoardo Panatta, Vice President
Key customers
Our key customers are B2B and we work with all the main targets in our sector (particularly independent clubs, but also leisure centres and gym chains).

We are also working in some other interesting markets, such as hotel chains, corporate fitness and home fitness.
Plans for the next 12 months
Innovation is always part of our plan. The company never stops investing and stimulating the market with 60 new products launched to the market in 2023 and the first quarter of 2024.
Testimonial
“We would recommend Panatta to anyone. The service from the very beginning is easy, honest, and flawless. The machines have improved significantly in recent years. Biomechanics are second to none, and they look fantastic. Members are loving them, and we regularly get complimented for having the Panatta kit.”
– Paul Pearson, gym owner, One Gym Fitness Chain
Testimonial
“I would recommend Panatta to any type of gym operator, big or small, the key features are the build quality, innovative machines and adjustable correct movements for all user needs. For us Panatta worked closely on the custom design and bespoke finish of the gym/equipment. The biomechanics of the machine is very high and our customers can feel the difference. It makes us stand out!”
– Rob Arnould, gym owner, Arnoulds Gym Wirral
Search news, features & products:
Find a supplier:
Panatta Sport Srl
Panatta Sport Srl
Partner sites