promotion: Panatta Srl
Panatta to showcase innovation at major fitness and bodybuilding events in 2024
19 Mar 2024
Panatta is poised to make an indelible mark at 2024 industry events / Panatta
With a roster of sponsorship deals at some of the most prestigious fitness and bodybuilding events, Panatta is significantly increasing its investment in exhibition spaces. This is a strategic choice based on the awareness of the importance of creating direct connections with fitness enthusiasts, industry experts and bodybuilding athletes on a global level.
These are just some of the main events of 2024:
• 6 – 8 March: IHRSA, LA, California: The largest gathering for fitness professionals in the US; trade shows and educational events will create opportunities to expand business prospects as well as knowledge and encourage innovation in the sector.
• 15 – 17 March: Arnold Sports Festival, Birmingham, UK: Panatta has signed a three-year contract as the presenting sponsor of the Arnold Classic UK competition and intends to bring its offering to life within a 300sq m stand and a spacious 200sq m Muscle Gym: an interactive meeting point for athletes, enthusiasts and potential customers to experience its equipment firsthand.
• 11 – 14 April: Fibo, Cologne, Germany: One of the world’s most important fitness events which has enjoyed Panatta's support since its first edition. This year, Panatta has signed a contract as gold sponsor and will be exhibit a range of its exciting new products.
• 30 May – 2 June: Rimini Wellness, Rimini, Italy: The most important fitness fair in Italy and the one closest to Panatta's heart, given its long history of participation and the special relationship that has developed over the years between the organisers and attendees. This year, Panatta will have an imposing presence spread over several areas dedicated to fitness, lifestyle, bodybuilding, and training.
27 – 28 July: Dubai Pro, Dubai, UAE: An event hosting one important bodybuilding competition in the Middle East.
• 25 – 27 October: Dubai Muscle Show, Dubai, UAE: The most prestigious fitness and bodybuilding fair in the Middle East.
These trade shows not only serve as a platform for Panatta to unveil its latest product innovations but also as a stage to spotlight internationally renowned athletes who epitomise dedication, passion, and extraordinary results achieved through Panatta equipment.
Enthusiasts, customers, and visitors alike will also have the opportunity to directly engage with Panatta brand ambassadors, including iconic figures such as Ronnie Coleman (an 8x Mr Olympia), Phil Heath (a 7x Mr Olympia), Maureen Blanquisco (the reigning Ms Olympia Bikini 2022) and Angela Borges, a world champion in the Wellness category.
Alongside these luminaries stand Bob Cicherillo, celebrated as "The Voice of Bodybuilding," and Mohamed Foda, a rising star known as "The Next Big Thing" in bodybuilding.
With an unyielding commitment to innovation, quality and an unwavering passion for bodybuilding, Panatta is poised to make an indelible mark at the 2024 industry fairs.
More press releases and updates from Panatta Srl :
The Super Vertical Multi Press by Panatta represents an evolution of the brand’s already
highly popular and innovative Super Horizontal Multi Press.
The passion for fitness and bodybuilding reached new heights at the Panatta stands during
RiminiWellness (30 May – 2 June 20204) – the largest fitness event in Italy – which this year
exceeded the 100,000 visitor mark.
Phil Heath, professional athlete, bodybuilder and 7x Mr. Olympia, has fielded a lot of
questions about bodybuilding without machines. Should bodybuilders be limited to just free
weights? Why?
Panatta’s Three Angles Bicep Machine is designed for training the main elbow flexor muscles;
the biceps brachii and brachialis.
The Alternate Curling Machine by Panatta is a specialist piece of equipment designed for
training the elbow’s flexor muscles, including the brachial, the brachial bicep and the
brachioradialis.
Panatta Srl
Tel: +39 0733611824
Email: [email protected]
Web:
www.panattasport.com
Address:
Via Madonna della Fonte 3/c ,
62021 Apiro (MC),
Marche ,
Italy
Edoardo Panatta, vice president
Panatta Srl video gallery:
Key personnel
Edoardo Panatta, Vice President
Key customers
Our key customers are B2B and we
work with all the main targets in our
sector (particularly independent clubs,
but also leisure centres and gym chains).
We are also working in some other interesting markets, such as hotel chains, corporate fitness and home fitness.
We are also working in some other interesting markets, such as hotel chains, corporate fitness and home fitness.
Plans for the next 12 months
Innovation is always part of our plan.
The company never stops investing and
stimulating the market with 60 new
products launched to the market in
2023 and the first quarter of 2024.
Testimonial
“We would recommend Panatta to anyone. The service from the very beginning is
easy, honest, and flawless. The machines have improved significantly in recent years.
Biomechanics are second to none, and they look fantastic. Members are loving them,
and we regularly get complimented for having the Panatta kit.”
– Paul Pearson, gym owner, One Gym Fitness Chain
– Paul Pearson, gym owner, One Gym Fitness Chain
Testimonial
“I would recommend Panatta to any type of gym operator, big or small, the key features are the build quality, innovative machines and adjustable correct movements for all user needs. For us Panatta worked closely on the custom design and bespoke finish of the gym/equipment. The biomechanics of the machine is very high and our customers can feel the difference. It makes us stand out!”
– Rob Arnould, gym owner, Arnoulds Gym Wirral
– Rob Arnould, gym owner, Arnoulds Gym Wirral
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