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Core Health & Fitness
Core Health & Fitness
Core Health & Fitness
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FITNESS, HEALTH, WELLNESS
Gold company profile

Core Health & Fitness

About us   |   Contact us
Core Health & Fitness creates dynamic fitness experiences for the global market with products and programming that meet the needs of an ever-evolving industry.
Find out more about Core Health & Fitness here...
Core Health & Fitness: News and press releases
08 May 2024
In the dynamic world of indoor cycling, Schwinn has consistently been at the forefront of innovation. Now, we proudly present the Schwinn Z Bike, the culmination of our legacy of excellence.
09 Oct 2023
Core Health & Fitness, a leading global manufacturer and distributor of fitness equipment and business solutions for fitness facilities around the world has appointed industry veteran Bryan K. O’Rourke as its Chief Executive Officer.
29 Sep 2023
The boundaries that mapped the cardio floor, the weight room and aerobics classes have been pushed to include functional training and High-Intensity Interval Training (HIIT) training zones.
08 Sep 2023
Core Health & Fitness is honored to host the StairMaster 9/11 Memorial Climb at the Core Health & Fitness Innovation Center in Lake Forest, California for the third year in a row on Sunday, September 10th, 2023.
08 Sep 2023
Core Health & Fitness is thrilled to introduce Alex O’Neill as the new Director of Sales for the U.K. and The Republic of Ireland. With a stellar track record of consistently delivering exceptional results, Alex's leadership and strategic prowess are poised to steer our sales, in this market, to unprecedented success.
06 Sep 2023
Core Health & Fitness is pleased to announce the promotion of Jon “JT” Thiel to Vice President of Global Customer Support. With over seventeen years of dedicated service, JT's extensive experience, passion for the fitness industry, and focus on quality of the customer experience make him an exemplary choice for this pivotal role.
14 Jul 2023
Core Health & Fitness is thrilled to announce the grand opening of Just Fitness, a cutting-edge fitness facility designed to attract a younger demographic.
04 Jul 2023
The all-new Star Trac Virtual Bike is the connected fitness experience that allows members to choose their adventure, whether they’re catching up on a recorded class, hitting a virtual trail or pulling up their favourite video on YouTube.
08 Jun 2023
Core Health & Fitness is honored to host the StairMaster 9/11 Memorial Climb at the Lake Forest Innovation Center for the third year in a row.
07 Jun 2023
This year, Gold’s Gym India (F2 Fun and Fitness Pvt. Ltd.) has chosen Core Health & Fitness as Gold’s Gym’s “Vendor Partner of the Year”.
19 May 2023
On the 2nd of May Fit20 opened its flagship studio in Barcelona, Spain. Located in Santa Amèlia, in the Sarrià neighborhood, the Fit20 flagship studio welcomed new clients eager to start the Fit20 unique training programme.
02 May 2023
Core Health & Fitness, an industry leader in commercial fitness products, is excited to announce Giovanni (Joe) Berselli as the Senior Director of Global Hospitality. 
Core Health & Fitness: featured in HCM and Fit Tech magazines
Health Club Management 2023 issue 11
Designing great training spaces requires product knowledge, inspired creativity and an understanding of the psychology of exercise. The experts explain their approach to Steph Eaves
Special report: Strength revolution
Health Club Management 2023 issue 8
Strength training is booming, in part due to various government’s guidelines that recommend it for all ages, with new offerings coming in the form of hardware, tech and programming, as Steph Eaves reports
Health Club Management 2022 issue 3
Creating fitness spaces that keep members coming back requires more than just functionality. Designers and suppliers share their latest triumphs with Steph Eaves
About Core Health & Fitness
Core Health & Fitness brands include Star Trac, StairMaster, Nautilus, Schwinn and Throwdown
About us
Founded in 2010, Core Health & Fitness is a growing house of the most iconic brands worldwide. With solution-driven innovation, we strive to be the best partner with the most resources.

Our Core Values lead us to develop top-quality products, exceptional service, and continuous support.

In addition to manufacturing our own products, we are the OEM provider for many top-tier brands in the fitness industry.

Core Health & Fitness creates dynamic fitness experiences for the global market with products and programming that meet the needs of an ever-evolving industry.

Product range and services
At Core Health & Fitness we have 6 brands under our product portfolio:

StairMaster® For forty years, people Own the Summit with StairMaster on equipment like the 8Gx, the 10G with OverDrive, the 4G that makes a big impact with a compact footprint, and Jacobs Ladder for the workout that everyone loves to hate.

Schwinn® Schwinn’s focus has always been on authenticity and quality. This focus is built into our Z Bike, X Bike, IC Classic, AC Sport, and SC5, with education as our constant current.

Nautilus® 50 years ago, Nautilus invented strength training, bringing fitness to the masses. Focusing on biomechanics that complement natural human movements, Nautilus makes strength training approachable to people at all fitness levels.

Star Trac® Rooted in cardio, Star Trac has grown to innovate products that keep people moving and create lifelong health and fitness habits. With dynamic technology and OpenHub connectivity, Star Trac goes the distance to provide fitness solutions.

Throwdown® For 20 years, Throwdown has offered unique workout opportunities, from functional training zones to boxing, mixed martial arts, and more. Throwdown products are the differentiator in any facility.

Wexer Our technology creates a bridge between the digital and physical worlds. We create a premium exercise experience for fitness needs anytime, anywhere.
case study: Bodyworld
Bodyworld opened its first gym in Taunton in 2016. Its aim was to deliver a modern and well-equipped training environment that brings together multi-disciplined training methods under the same roof. Its focus is on creating a positive, disciplined, and community-based training environment, a place where people can come to train with like-minded people and be treated with respect regardless of training discipline or goals—we are the home of the Dedicated and Determined.

“Expanding to a second gym in Plymouth was built on the success of Taunton, giving us a blank canvas to take the lessons we have learned so far and build the best training facility that we can. We believe that our approach to training, the quality and range of equipment, engaging staff, and an excellent membership community are the keys to our success so far and the foundation for our future plans."

Bodyworld showcases all five of the Core Health & Fitness brands. This includes Star Trac FreeRunners, Stair Master 10G’s, Schwinn AC Power bikes, a wide variety of Nautilus Strength products, and not one but two Throwdown rigs.

They chose Core for several reasons, the main one being that they were able to get the majority of the equipment they wanted from one place at a competitive price. The Star Trac and Stairmaster brands have been big favourites of their members in the Taunton gym, so they were keen to make them a central part of the new gym in Plymouth.

Schwinn was a natural choice for indoor bikes, and they have been really pleased with the AC Power bikes in their classes. Throwdown became available in the UK as they were looking to equip the functional areas. Throwdown rigs are a central focus of their functional areas, providing multiple options for workouts during HIIT classes.

As a gym, they have a strength and resistance focus, so choosing the right plate-loaded equipment was important. They were really impressed by the focus that Nautilus places on the smooth and intuitive way each piece of equipment functions, so they consequently bought most of the range! They are proud to be a Nautilus Trusted Strength Centre, and their members are really enjoying the kit.
Core Health & Fitness video gallery:
Plans for the next 12 months
We are celebrating StairMaster’s 40th anniversary and launching the StairMaster 4G. Designed to fit perfectly into hospitality and multihousing training centres, the 4G is the StairMaster solution when size matters!

Star Trac launches the Virtual Bike, the most versatile bike, giving the rider an unlimited experience. The Virtual Bike is purpose-built to withstand the rigours of a commercial cardio floor and meet the needs of non-staffed vertical market spaces such as hospitality and multi-housing amenity centres.

Core offers more customisation options with Throwdown rigs that are built-to-fit for a standout piece that optimises space. The total-body workout on the HIIT Ski and HIIT Rower brings the natural mobility of sport to the training zone.

Together with our partners, we create the best fitness offerings with the most recognised brands worldwide.

For more information, visit www.corehandf.com
Key personnel
Joe Berselli, senior director of global hospitality & European distributor sales
Alex O’Neill, director of sales UK and Republic of Ireland
Key customers
Everlast, Energie Fitness,
Energie Fitness Iberia,
Coach Gym Ltd,
Life Leisure, TRIB3,
UFC, Holmes Place,
Fitness First, Crunch Fitness,
Fitness 24 Seven, Fit20.
Testimonial
“We chose Core Health & Fitness for several reasons, the main one was that we were able to get the majority of the equipment we wanted from one place at a competitive price.

The Star Trac and Stairmaster brands have been big favourites of our members in our Taunton gym so we were keen to make them a central part of our new gym in Plymouth.

Schwinn was a natural choice for our indoor bikes and we’ve been really pleased with the AC Power in our classes.

Throwdown became available as we were looking to equip our functional areas, we took a gamble on the rigs and it paid off. Our HIIT classes and functional areas have the rigs as a central focus providing multiple options for each workout.

As a gym we have a strength and resistance focus so choosing the right plate loaded equipment was really important, we were really impressed by the focus that Nautilus places on the smooth and intuitive way each piece of equipment functions so we bought most of the range! We are proud to be a Nautilus Trusted Strength Centre and our members are really enjoying the kit.”
– Chris Dadd, co-director, Bodyworld Holdings
Core Health & Fitness
Tel: +44 (0)1494 688260
Address: Unit 4, The Gateway Centre, Coronation Road, Cressex Business Park, High Wycombe, Buckinghamshire, HP12 3SU, UK
Alex O’Neill, director of sales UK and Republic of Ireland
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HCM promotional features
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Since EGYM launched at Vivacity, the team has onboarded more than 1,200 members, with a retention rate of 85%
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Green Gym Group partnered with Xplor Gym for an all-in-one gym management software solution to save time and improve the member experience
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Sustainability in the fitness industry is coming on in leaps and bounds as more operators refurbish their gym equipment to save money and the planet
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We all know we need to stand more. Now an exciting new partnership between Physical and Teca Fitness expands this thinking into UK gyms and beyond
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Life Fitness has reimagined cardio with the launch of its Symbio line which has been designed with advanced biomechanics and offers deep levels of customisation
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A major refurbishment of Sport Ireland Fitness by Technogym has created a world-class public gym at the home of Irish sport
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Coaching workshops from Keith Smith and Adam Daniel have been designed to empower your team and transform your service
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HCM magazine
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Trust is the difference between logic and magic. Magic comes in those moments like the World Cup drop kick when you let go and go all in
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Dr Tim Anstiss is developing coachbots that are supporting positive behaviour change for operators such as Life Leisure and KA Leisure
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A new study has found major differences in the way males and females utilise fat during exercise, as Kath Hudson reports
Featured supplier news
Featured supplier news: THFI’s new online coaching course partners with FITR: launch your business confidently post-completion
In today's rapidly evolving fitness industry, where many online courses promise secret formulas for entrepreneurial success, the reality is that few provide the necessary knowledge to thrive in this fast-changing profession.
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Supplier Showcases
Supplier showcase - Matrix: Futureproofing
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Supplier showcase - Safe Space: Delivering the vision
Catalogue Gallery
Click on a catalogue to view it online
Featured press releases
 press release: The Fitness Group enters the Middle East market as part of international expansion drive
The Fitness Group, the UK’s leading fitness education training provider, is expanding to the Middle East, identifying Dubai as a key growth market as the business continues to expand internationally.
Featured press releases
Everyone Active press release: Everyone Active wins Sheffield contract for management of 13 major sport and leisure facilities
Sports and Leisure Management’s Everyone Active has been announced as the new operator of Sheffield’s sport and leisure venues, as of 1st January 2025.
Directory
salt therapy products
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TechnoAlpin SpA: Snowroom
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Art of Cryo: Cryotherapy
Lockers
Fitlockers: Lockers
Flooring
Total Vibration Solutions / TVS Sports Surfaces: Flooring
Spa software
SpaBooker: Spa software
Property & Tenders
Jersey
Jersey War Tunnels
Property & Tenders
Chiswick, Gillingham, York and Nottingham
Savills
Property & Tenders
Diary dates
03-05 Sep 2024
IMPACT Exhibition Center, Bangkok, Thailand
Diary dates
08-10 Sep 2024
Wyndham® Lake Buena Vista Disney Springs™ Resort, Lake Buena Vista, United States
Diary dates
19-19 Sep 2024
The Salil Hotel Riverside - Bangkok, Bangkok 10120, Thailand
Diary dates
20-22 Sep 2024
Locations worldwide,
Diary dates
01-04 Oct 2024
REVĪVŌ Wellness Resort Nusa Dua Bali, Kabupaten Badung, Indonesia
Diary dates
09-13 Oct 2024
Soneva Fushi, Maldives
Diary dates
10 Oct 2024
QEII Conference Centre, London,
Diary dates
22-25 Oct 2024
Messe Stuttgart, Germany
Diary dates
24-24 Oct 2024
QEII Conference Centre, London, United Kingdom
Diary dates
04-07 Nov 2024
In person, St Andrews, United Kingdom
Diary dates
04-06 Feb 2025
Coventry Building Society Arena, Coventry, United Kingdom
Diary dates
11-13 Feb 2025
Fairmont Riyadh , Saudi Arabia
Diary dates
10-13 Apr 2025
Exhibition Centre , Cologne, Germany
Diary dates
07-07 Jun 2025
Worldwide, Various,
Diary dates
28-31 Oct 2025
Koelnmesse, Cologne, Germany
Diary dates
Gold company profile

Core Health & Fitness

About us   |   Contact us
Core Health & Fitness creates dynamic fitness experiences for the global market with products and programming that meet the needs of an ever-evolving industry.
Find out more about Core Health & Fitness here...
Core Health & Fitness: News and press releases
08 May 2024
In the dynamic world of indoor cycling, Schwinn has consistently been at the forefront of innovation. Now, we proudly present the Schwinn Z Bike, the culmination of our legacy of excellence.
09 Oct 2023
Core Health & Fitness, a leading global manufacturer and distributor of fitness equipment and business solutions for fitness facilities around the world has appointed industry veteran Bryan K. O’Rourke as its Chief Executive Officer.
29 Sep 2023
The boundaries that mapped the cardio floor, the weight room and aerobics classes have been pushed to include functional training and High-Intensity Interval Training (HIIT) training zones.
08 Sep 2023
Core Health & Fitness is honored to host the StairMaster 9/11 Memorial Climb at the Core Health & Fitness Innovation Center in Lake Forest, California for the third year in a row on Sunday, September 10th, 2023.
08 Sep 2023
Core Health & Fitness is thrilled to introduce Alex O’Neill as the new Director of Sales for the U.K. and The Republic of Ireland. With a stellar track record of consistently delivering exceptional results, Alex's leadership and strategic prowess are poised to steer our sales, in this market, to unprecedented success.
06 Sep 2023
Core Health & Fitness is pleased to announce the promotion of Jon “JT” Thiel to Vice President of Global Customer Support. With over seventeen years of dedicated service, JT's extensive experience, passion for the fitness industry, and focus on quality of the customer experience make him an exemplary choice for this pivotal role.
14 Jul 2023
Core Health & Fitness is thrilled to announce the grand opening of Just Fitness, a cutting-edge fitness facility designed to attract a younger demographic.
04 Jul 2023
The all-new Star Trac Virtual Bike is the connected fitness experience that allows members to choose their adventure, whether they’re catching up on a recorded class, hitting a virtual trail or pulling up their favourite video on YouTube.
08 Jun 2023
Core Health & Fitness is honored to host the StairMaster 9/11 Memorial Climb at the Lake Forest Innovation Center for the third year in a row.
07 Jun 2023
This year, Gold’s Gym India (F2 Fun and Fitness Pvt. Ltd.) has chosen Core Health & Fitness as Gold’s Gym’s “Vendor Partner of the Year”.
19 May 2023
On the 2nd of May Fit20 opened its flagship studio in Barcelona, Spain. Located in Santa Amèlia, in the Sarrià neighborhood, the Fit20 flagship studio welcomed new clients eager to start the Fit20 unique training programme.
02 May 2023
Core Health & Fitness, an industry leader in commercial fitness products, is excited to announce Giovanni (Joe) Berselli as the Senior Director of Global Hospitality. 
Core Health & Fitness: featured in HCM and Fit Tech magazines
Health Club Management 2023 issue 11
Designing great training spaces requires product knowledge, inspired creativity and an understanding of the psychology of exercise. The experts explain their approach to Steph Eaves
Special report: Strength revolution
Health Club Management 2023 issue 8
Strength training is booming, in part due to various government’s guidelines that recommend it for all ages, with new offerings coming in the form of hardware, tech and programming, as Steph Eaves reports
Health Club Management 2022 issue 3
Creating fitness spaces that keep members coming back requires more than just functionality. Designers and suppliers share their latest triumphs with Steph Eaves
About Core Health & Fitness
Core Health & Fitness brands include Star Trac, StairMaster, Nautilus, Schwinn and Throwdown
About us
Founded in 2010, Core Health & Fitness is a growing house of the most iconic brands worldwide. With solution-driven innovation, we strive to be the best partner with the most resources.

Our Core Values lead us to develop top-quality products, exceptional service, and continuous support.

In addition to manufacturing our own products, we are the OEM provider for many top-tier brands in the fitness industry.

Core Health & Fitness creates dynamic fitness experiences for the global market with products and programming that meet the needs of an ever-evolving industry.

Product range and services
At Core Health & Fitness we have 6 brands under our product portfolio:

StairMaster® For forty years, people Own the Summit with StairMaster on equipment like the 8Gx, the 10G with OverDrive, the 4G that makes a big impact with a compact footprint, and Jacobs Ladder for the workout that everyone loves to hate.

Schwinn® Schwinn’s focus has always been on authenticity and quality. This focus is built into our Z Bike, X Bike, IC Classic, AC Sport, and SC5, with education as our constant current.

Nautilus® 50 years ago, Nautilus invented strength training, bringing fitness to the masses. Focusing on biomechanics that complement natural human movements, Nautilus makes strength training approachable to people at all fitness levels.

Star Trac® Rooted in cardio, Star Trac has grown to innovate products that keep people moving and create lifelong health and fitness habits. With dynamic technology and OpenHub connectivity, Star Trac goes the distance to provide fitness solutions.

Throwdown® For 20 years, Throwdown has offered unique workout opportunities, from functional training zones to boxing, mixed martial arts, and more. Throwdown products are the differentiator in any facility.

Wexer Our technology creates a bridge between the digital and physical worlds. We create a premium exercise experience for fitness needs anytime, anywhere.
case study: Bodyworld
Bodyworld opened its first gym in Taunton in 2016. Its aim was to deliver a modern and well-equipped training environment that brings together multi-disciplined training methods under the same roof. Its focus is on creating a positive, disciplined, and community-based training environment, a place where people can come to train with like-minded people and be treated with respect regardless of training discipline or goals—we are the home of the Dedicated and Determined.

“Expanding to a second gym in Plymouth was built on the success of Taunton, giving us a blank canvas to take the lessons we have learned so far and build the best training facility that we can. We believe that our approach to training, the quality and range of equipment, engaging staff, and an excellent membership community are the keys to our success so far and the foundation for our future plans."

Bodyworld showcases all five of the Core Health & Fitness brands. This includes Star Trac FreeRunners, Stair Master 10G’s, Schwinn AC Power bikes, a wide variety of Nautilus Strength products, and not one but two Throwdown rigs.

They chose Core for several reasons, the main one being that they were able to get the majority of the equipment they wanted from one place at a competitive price. The Star Trac and Stairmaster brands have been big favourites of their members in the Taunton gym, so they were keen to make them a central part of the new gym in Plymouth.

Schwinn was a natural choice for indoor bikes, and they have been really pleased with the AC Power bikes in their classes. Throwdown became available in the UK as they were looking to equip the functional areas. Throwdown rigs are a central focus of their functional areas, providing multiple options for workouts during HIIT classes.

As a gym, they have a strength and resistance focus, so choosing the right plate-loaded equipment was important. They were really impressed by the focus that Nautilus places on the smooth and intuitive way each piece of equipment functions, so they consequently bought most of the range! They are proud to be a Nautilus Trusted Strength Centre, and their members are really enjoying the kit.
Core Health & Fitness
Tel: +44 (0)1494 688260
Address: Unit 4, The Gateway Centre, Coronation Road, Cressex Business Park, High Wycombe, Buckinghamshire, HP12 3SU, UK
Alex O’Neill, director of sales UK and Republic of Ireland
Core Health & Fitness video gallery:
Key personnel
Joe Berselli, senior director of global hospitality & European distributor sales
Alex O’Neill, director of sales UK and Republic of Ireland
Key customers
Everlast, Energie Fitness,
Energie Fitness Iberia,
Coach Gym Ltd,
Life Leisure, TRIB3,
UFC, Holmes Place,
Fitness First, Crunch Fitness,
Fitness 24 Seven, Fit20.
Plans for the next 12 months
We are celebrating StairMaster’s 40th anniversary and launching the StairMaster 4G. Designed to fit perfectly into hospitality and multihousing training centres, the 4G is the StairMaster solution when size matters!

Star Trac launches the Virtual Bike, the most versatile bike, giving the rider an unlimited experience. The Virtual Bike is purpose-built to withstand the rigours of a commercial cardio floor and meet the needs of non-staffed vertical market spaces such as hospitality and multi-housing amenity centres.

Core offers more customisation options with Throwdown rigs that are built-to-fit for a standout piece that optimises space. The total-body workout on the HIIT Ski and HIIT Rower brings the natural mobility of sport to the training zone.

Together with our partners, we create the best fitness offerings with the most recognised brands worldwide.

For more information, visit www.corehandf.com
Testimonial
“We chose Core Health & Fitness for several reasons, the main one was that we were able to get the majority of the equipment we wanted from one place at a competitive price.

The Star Trac and Stairmaster brands have been big favourites of our members in our Taunton gym so we were keen to make them a central part of our new gym in Plymouth.

Schwinn was a natural choice for our indoor bikes and we’ve been really pleased with the AC Power in our classes.

Throwdown became available as we were looking to equip our functional areas, we took a gamble on the rigs and it paid off. Our HIIT classes and functional areas have the rigs as a central focus providing multiple options for each workout.

As a gym we have a strength and resistance focus so choosing the right plate loaded equipment was really important, we were really impressed by the focus that Nautilus places on the smooth and intuitive way each piece of equipment functions so we bought most of the range! We are proud to be a Nautilus Trusted Strength Centre and our members are really enjoying the kit.”
– Chris Dadd, co-director, Bodyworld Holdings
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