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Supplier showcase: Safe Space
Hybrid Fitness used Safe Space Lockers to deliver changing rooms that are fundamental to the brand rollout
When Antony Townsley, business development director of Hybrid Fitness, realised the town of Reigate, Surrey, was lacking in full-service gyms, he knew Hybrid Fitness was exactly what the area needed and set out to provide what local residents were looking for, right on the High Street.
“It was clear that the local area was in need of a facility that was inclusive, and could meet the needs of a broad range of users and Hybrid ticked all those boxes,” he explains.
“The aim was to provide the community with a commercial gym, where members can train independently, that also offers high-end classes with expert programming.
A complete workout
“One of our ‘straplines’ for Hybrid Fitness is ‘Train your Way’,” he says. “We offer a complete workout under one roof where people can come to a great-looking environment – from the reception to the gym and changing rooms – and feel at home, feel comfortable and then naturally investigate the various ways to train.”
Townsley knew getting the changing rooms right was crucial to creating the desired environment, so enlisted changing room experts Safe Space Lockers.
From the outset, he was impressed by the Safe Space team’s creative input and suggestions, as they helped Hybrid design the brief and make the right choices for the space and brand – even supplying branded padlocks. The collaboration also future-proofed the plans, allowing for easy expansion as membership grows.
The changing rooms have proven so popular with members that Townsley is planning to use their specification as standard across all Hybrid sites:
“It’s testament to the work that was put in, that we’re taking what we’ve done with Safe Space as our standard specification. Moving forwards, what we’ve done in Reigate with locker choice, colours, and layout, is what we’re looking to achieve in future sites,” he says.
"We’re taking what we’ve done with Safe Space in Reigate as our standard specification" – Antony Townsley, director of business development, Hybrid Fitness