advertising campaign news
12 May 2024
Planet Fitness has announced the repurchase of 314,000 shares at a rate of US$20 million.
28 Apr 2023
Dior has launched a brand new wellness retreat at the iconic Hôtel du Cap-Eden-Roc in
04 Jan 2021
British makeup artist Pat McGrath has been honoured with a DBE by the Queen for
15 May 2020
Peloton is working to engage with consumers in the US and UK during the global
05 May 2020
The trade body for the German fitness sector, Deutscher Industrieverband für Fitness und Gesundheit (DIFG),
26 Sep 2019
DW Fitness First has teamed up with Hollywood film studio Twentieth Century Fox for its
Altrafit has taken further steps to cement its reputation as a provider of high-quality, affordable
19 Mar 2019
The Gym Group has tackled investor chatter about stagnation in market penetration by collaborating with
20 Aug 2018
Tourist spending in Australia has grown by a huge AU$5.8bn (US$4.2bn, €3.7bn, £3.3bn), or 6
15 Jan 2018
The creative director of Gucci has opened a restaurant, museum and gift shop dedicated to
21 Jul 2017
Four civilians have been selected to star in Freeletics’ advertising campaign, as the Munich-based fitness
03 Jul 2017
The Westin Los Cabos Resort & Spa on the Baja California Sur peninsula in Mexico
30 Mar 2017
Increased membership numbers helped Pure Gym record strong financial results in 2016, with further rises
In today's rapidly evolving fitness industry, where many online courses promise secret formulas for entrepreneurial
23 Jan 2017
Westin Hotels & Resorts is calling on travellers to be mindful of their wellbeing while
05 Jan 2017
Equinox, the US gym and lifestyle brand, has launched a provocative new advertising campaign, which
14 Sep 2016
David Lloyd Leisure (DLL) has opened its 93rd club at Rouken Glen, Glasgow. The opening
10 Jun 2016
Blink Fitness has urged its members to put ‘mood above muscle’ as part of a
05 Feb 2016
Commonwealth Games England (CGE) is searching for a premier commercial partner to raise more funds
02 Feb 2016
Prime Minister David Cameron has announced a multi-million pound funding pot to help repair infrastructure
18 Nov 2015
SeaWorld Entertainment's new CEO Joel Manby has revealed details about the company's plans, which involve
13 Jul 2015
Not feeling ‘gym body ready’ is serving as a significant barrier to taking part in
29 May 2015
SeaWorld Orlando has announced plans to build the tallest and fastest rollercoaster in the theme
01 May 2015
The Advertising Standards Authority (ASA) has confirmed it has launched a formal investigation into the
28 Apr 2015
The backlash against a controversial advertising campaign for Protein World weight-loss products – which critics
24 Mar 2015
Struggling SeaWorld is looking to reconnect with a disillusioned audience by launching a new advertising
01 Sep 2014
A new television advert for Vancouver, Canada’s, Science World Museum has been pulled from TV
28 May 2014
President Barack Obama is aiming to draw an additional 30 million inbound tourists to the
12 Mar 2014
Actor Liam Neeson has taken up a new role promoting Northern Ireland as a tourist
17 Feb 2014
VisitBritain has launched two new international advertising campaigns as it seeks to build on the
10 Jan 2014
Health club franchisor and operator énergie Group has secured a deal with Abbey International Finance
21 Aug 2013
James Haskell (London Wasps/England Rugby) is delighted to introduce his Functional Food Supplement Range -
03 Jun 2013
Costa, a Whitbread brand, is releasing new 'ice' products. The Costa Ice line, previously known
18 Sep 2012
The countdown to EAG International 2013 has begun, with 1 October 2012 seeing the opening
23 Jan 2012
VisitScotland has awarded £40,200 of funding to Love Loch Lomond, a tourism partnership that works
07 Dec 2011
Tourism Ireland has announced details of its plans to promote the island of Ireland during
01 Sep 2011
Performance running footwear company ASICS is sponsoring Channel 4's broadcast coverage of the current IAAF
30 Aug 2011
Lucozade Sport Lite is adding a new cherry variant to the range, helping to drive
26 Jul 2011
Maynards is overhauling the look and feel of its sugar confectionery range this month with
25 Jul 2011
Spain-based health club operator Metropolitan has revealed its plans to open "four or five" new
15 Jul 2011
Tourism Ireland has launched a new EUR2.2m (£1.9m) marketing strategy to coincide with the start
12 Apr 2011
The Ribena Berry characters have hit the tv screens again as Ribena launches its new
HCM promotional features
Sponsored
“The level of support I get from Xplor Gym is what customer service is all about ”
HCM promotional features
Sponsored
Adding EGYM’s easy onboarding, personalised workouts and progress-tracking
is driving retention and engagement at Vivacity Premier Fitness
HCM promotional features
Sponsored
A major refurbishment of Sport Ireland Fitness by Technogym has
created a world-class public gym at the home of Irish sport
HCM promotional features
Sponsored
Sustainability in the fitness industry is coming on in leaps and bounds as more
operators refurbish their gym equipment to save money and the planet
HCM promotional features
Sponsored
Life Fitness has reimagined cardio with the launch of its Symbio line which has been
designed with advanced biomechanics and offers deep levels of customisation
HCM promotional features
Sponsored
We all know we need to stand more. Now an exciting new partnership between Physical and Teca Fitness expands this thinking into UK gyms and beyond
HCM promotional features
Sponsored
At the heart of the Sydney Swans new headquarters in Australia is an elite
player-focused training facility by strength equipment specialist BLK BOX
HCM promotional features
Sponsored
Coaching workshops from Keith Smith and
Adam Daniel have been designed to empower
your team and transform your service
HCM promotional features
HCM magazine
The Maybourne Group has unveiled its all-new London
hotel The Emory. Megan Whitby goes behind the scenes
at Surrenne, its cutting-edge health and wellness club
HCM magazine
Dr Tim Anstiss is developing coachbots that are supporting positive
behaviour change for operators such as Life Leisure and KA Leisure
HCM magazine
Indoor bikes may remain stationary, but the discipline is in constant motion.
Innovators tell Steph Eaves how they’re keeping pace with the latest trends
HCM magazine
Disappointment about being
passed over for promotion
gave Neil Randall, the resilience
he needed to climb the ranks.
He talks to Kath Hudson about
the challenges he faced early
in his career and the skills
he learned from them
HCM magazine
Charlotte Greenwood talks
us through new research from
Savanta, which is seeking to
deliver a deeper understanding
of what motivates consumers
HCM magazine
HCM People
Jonny Wilkinson
Founder, One Living“When you bring the mental, emotional and physical together as one and find balance, it can connect you to the magical”
HCM magazine
“Having now done some franchising, we realise that doing boutiques well requires detailed focus, blood, sweat and tears that can only be delivered by the homegrown team”
HCM magazine
As the UK healthcare sector struggles with ever-increasing demand, health club operators are stepping in and offering members welcome medical support. Kath Hudson reports
HCM magazine
Weight loss drugs are altering consumer behaviour, disrupting sectors from food retailing (smaller portions) to apparel (less fabric needed). We need to move fast to align with this new reality
HCM magazine
A new study has found major differences in the way males and females utilise fat during exercise, as Kath Hudson reports
HCM magazine
When retailer, the €11 billion-a-year Colruyt Group, decided to get into the health club market, the plan was to fully integrate its entire business using customer insight data. The results are remarkable
HCM magazine
Current vacancies
Head of Operations Fife Sports and Leisure Trust Ltd
£56,107.80 - £63,165.86pa + benefits
Dunfermline, Scotland, United Kingdom
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Featured supplier news
In today's rapidly evolving fitness industry, where many online courses promise secret
formulas for entrepreneurial success, the reality is that few provide the necessary
knowledge to thrive in this fast-changing profession.
Featured supplier news
Altrafit has taken further steps to cement its reputation as a provider of high-quality,
affordable functional fitness equipment that is built to last with the development and
introduction of a new functional fitness keg for luxury gym operator, Third Space.
Company profiles
With an award-winning portfolio of over 450 pieces of cutting-edge, premium fitness equipment, Pulse Fitness ...
Company profiles
Technogym offers a complete ecosystem of connected smart equipment, digital services, on-demand training experiences and ...
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